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Case Study
Doorsteps

Services: SEO, PPC Region: UK Sector: Property & Real Estate

    Reposition UK

    Results

    Services : SEO, PPC
    Region : UK
    Sector : Property & Real Estate
    Content traffic increased by : 273%
    Average Keyword ranking improved by : +24
    Organic traffic increased by : 837% +
    Engagement increased by : 87% +
    • Content traffic increased by

      273%
    • Average Keyword ranking improved by

      +24
    • Organic traffic increased by

      837% +
    • Engagement increased by

      87% +

    The Objectives

    Helping Doorsteps to improve website visibility, increasing conversion rate and optimising lead-generating keyword rankings, handling backend functionality and API integrations.

    • We sought to improve online visibility for the Doorsteps website and business, using SEO, CRO, social media, and website development.
    • Develop the website’s backend functionality as well as API integrations.
    • Improve conversion rate and lead-generating keyword rankings.
    Begin With Discovery

    The Strategy

    • Technical and architectural audit of the website was conducted to make it more user-friendly and increase its online presence. This would help in improving website visibility.
    • We ran social media campaigns to increase brand awareness on all major platforms.
    • The lead-generating keywords of competitors were analysed every month. Using these lead-generation keywords, we optimised Doorstep’s website content and relevant pages.

    The Results

    • Increased website visibility.
    • Achieved higher positions for lead-generating keywords within the first three months
    • After the first 8 months of being with Reposition, organic traffic increased by an astounding 837%. The website was ranked among the top three results in the Google search engine for the targeted lead-generating keyword.
    • Following the first five months, content-based traffic increased by 273%.

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