Contact Us

Case Study
UK Flooring Direct

SEORegion: UKSector: Furnishing

The Mission

UK Flooring Direct approached us to help them compete with the likes of Wickes, Tops Tiles, B&Q, etc. for search engine traffic. It was a bold request, but we had a clear plan.

What We Did

We performed an audit of their website to make sure we ironed out any technical issues first and foremost, at the same time we methodically approached the keyword optimisation strategy in a way where we uniformly increased the website’s relevancy to the category & sub category keywords as opposed to the ever so competitive golden nugget keywords, such as flooring, wood flooring, etc. We did this by increasing the amount of content on those dedicated landing pages and making them more useful and relevant to the reader and what they expect to find when they search the search term that the page is assigned for. The above, complemented with a plethora of relevant and meaningful links, helped us realise our target of achieving much higher traffic levels, as well as more conversions per visitor, which is a nice cherry on top for UK Flooring Direct.

 

Results

Content traffic increased by

125% +

Keyword ranking increased by

110% +

Organic traffic increased by

130% +

Engagement increased by

80% +

Funded startups are a sector we specialise in. If you have recently been funded or are looking for help working out your marketing budget for a pitch then get in touch. Purple Bricks are just one of the many startups we have worked with. We can help with your pre-launch strategy, pre and post-launch website optimisation and digital PR.

Funded Startups and Brand Building

Enterprise website restructuring and traffic retention strategies are our specialism. Hugo Boss are one of many brands we have consulted over the past 15 years. Company structures change and stakeholders need this reflected within brand strategy. If your internal marketing team needs help ensuring a restructure doesn't lead to catastrophic ranking and traffic loss then get in touch.

Website Restructuring & Ranking/Traffic Retention

High impact link acquisition strategy and delivery you can count on. Building a strong link profile or adding to an existing profile can be a resource hungry and tedious task. If your internal team are struggling to build links at scale then get in touch. Our internal team of outreach specialists are able to scale up within 30 days. From outreach to negotiation to content writing and editorial - we can handle as much or as little as you need.

Outreach, Digital PR & Content Publishing

Cryptocurrency, finance and banking strategies you can reply on. We understand the need for careful content curation and the intricacies of regulated sectors. Strategies for these sectors can be complicated and areas such as paid ads for cryptocurrency and crypto wallets can extremely difficult to navigate. Our in-house team of experts can guarantee to get your ads live, content published and links built. Contact us if you are struggling.

Cryptocurrency, Crypto Wallet, Finance and Banking Solutions